How to Use the Senses to Tell Your Event’s Story
Storytelling in events relies on the five senses. Of those, touch may be the most important. Think about networking – arguably the top motivator for participating at in-person events in the post-Covid world. One hug or handshake can add depth to a business relationship begun on Zoom. But more than that, touch is special because […]
Creative ways to fight the budget crunch part 2
In our last piece , we talked about carving your event budget like it’s a pie – with slices serving as catering, housing, AV, transportation and other important meeting details. Given how important this topic is and that it affects all planners, we’re offering a second helping of advice that will serve you well for making […]
Creative Ways to Fight the Budget Crunch, Part 1
Meeting and event planners should think of their budget as a pie, with slices representing key aspects like catering, lodging, AV, transportation and more. Unfortunately, that pie isn’t as a big a treat as it used to be. Most planners have seen their budgets shrink while that pie keeps being divided into smaller and smaller […]
7 Ways to Plan the Perfect Holiday Party
Holiday parties are a chance for event planners to reach into their bag of tricks to celebrate teammates one last time before the ball drops at Midnight. And while the party will feel like all fun and games for attendees, it will be anything but that for the organizer. Among the trouble is that timing […]
The Must-Know Corporate Travel and Airline Trends for Flawless Event Planning
As corporate event planners specializing in destination management services, it’s crucial to stay ahead of the challenges in air travel that have dominated the headlines this summer. The landscape is changing rapidly due to business shifts, technological hurdles, and evolving traveler preferences, which can impact travel logistics for your next event. These issues affect guest […]
Improve the quality of your Corporate events with Smart Collaborations
While working with an all-in-one event agency is convenient and simple, event planners can greatly benefit from collaborating with outside partners to create unforgettable events. This quick guide will help you find and develop the kinds of relationships that work best for collaborative event efforts. Step 1: Identify Your Needs No one is perfect. Everyone […]
Using an Event App for Faster, Smarter, More Actionable Event Success KPIs
In the corporate event landscape, where significant marketing budgets demand substantial returns, partnering with a seasoned full-production agency can be transformative. As an event organizer, you have to go beyond traditional metrics to demonstrate ROI, and this is where the expertise of a well-established agency with experience using cutting-edge event apps comes into play. By […]
Boost Event Engagement with QR Codes: 3 Innovative Ways to Elevate Your Event Experience
If you’ve been looking for a way to reduce expenses, create more tailored experiences, and increase digital engagement from your events, QR codes are an effective technology solution that is surprisingly easy to use. Here are a few strategies for implementing QR codes in events and helpful tools to get you started before your next […]
4 Things Event Attendees Want Now
Event planning can sometimes feel like a guessing game regarding how to impress guests. Thankfully, industry experts and event planners have been tracking popular trends. We’ve assembled our own list of trends that are most likely to stay at the top of event requests in the near future. Immersive Experiences Guests want to feel more […]
Event Planner’s Guide to Maximizing Experiential Marketing
Because events are designed to reach people through interactive elements or shared activities, they are not considered part of traditional advertising and marketing methods such as print ads, broadcast TV or radio ads, billboards, email marketing, and digital/web ads. Instead, events are typically the foundation of experiential marketing, which includes everything from meetings and conventions to pop-up […]
How to Find the Right Event Agency Partner – Red Flags and Green Lights
Event planning agencies are not all created equal. If you want to make sure your event agency partner has the knowledge, skills, and experience to make your gathering successful, you need to know what to look for. Be on the lookout for these warning signs that you may need to choose a different event agency, […]
How to Prevent Event Budget Blowouts
Has this ever happened to your event planning team? You set a budget and were careful with vendor contracts, accounting for every penny. And then, a day or two after the event, you start receiving all these extra invoices and your budget has already been completely spent! That’s a classic event budget blowout… and it […]
