Going to a Trade Show implies a lot of preparations beforehand but also on site during the exhibition. Every detail needs to be considered to make your presence a success.
To stand out from your competition, there are several aspects you need to take into consideration such as: the space you have at your disposal -always use it wisely-, your booth location or the props you need to attract the attendees.
Valerie Bihet, our founder and CEO, has built more than 15 booths over the last few years and decided to share with you some of her secrets on how to make your company shine and be remembered by the attendees.
From pre-show communication to the set-up of innovative technology on site, check her 5 tips on how to stand out at your next trade show.